The 3rd Guardian Art Book Fair arrives as Promised. The number "three" is magical in that It’s ubiquitous, regardless of the format it takes: “三three”, “3”, or “Ⅲ”. So, it's no surprise that this art book fair's design is inspired by “三three" as the theme.
At the heart of our visual presentation is this geometric shape, formed by the spine and cut with an architectural vibe. When you flip through these books, you'll feel them moving between two and three dimensions. From a fresh angle, the book's spine links up with either the top or bottom cut, creating vibrant geometric patterns. These geometric designs, shaped like “三three”, “3”, or “Ⅲ”, dance weightlessly in space to resonate with the viewer emotionally.
As the shape moves within this space, it stops suddenly to push past the paper's edge and deliver unexpected moments. The poster takes on an unconventional shape, offering viewers a unique and immersive visual treat. The text layout blends with the spine's typography, scattered across different surfaces and scales, reinforcing the fair's dynamic and ever-changing vibe. Experience something new, something real. Visit the book fair and dive into the joy of reading.